Recently I have
ended up on the first page of google searches for 2 seperate keywords I
have been targeting. For one of the searches I was number 1. The top
link. The most clicked link. When it comes to online marketing traffic
is key. And when it comes to traffic Google is king.
To do this, I used three tools. The Tools are IBOToolBox, SocialAdr and Trafficswarm.
I also used on process that takes advantage of these tools. The process
is what Rob Fore calls, Posting on Purpose. The idea is you take a
search phrase and post in a way that it directly relates to that search.
This involves using the phrase in the title and through out the
article.
IBOToolBox is a site that allows you to post to IBOSocial.com.
It is a blogging/ Social networking site that get thousands of views a
day. Google loves these big sites because they are reliable sources of
material. The large number of hits is an indication that it is not some
scam site. So by posting your material on a big site like IBOSocial.com you get a "bump" in search rankings.
SocialAdr is a
site that helps you create backlinks among web 2.0 sites. Backlinks are
very important to Search engine optimization because they are a way
gauge popularity. More Backlinks equals more popularity to Google. A web
2.0 site are sites like Facebook, Digg, twitter, Tumbler, etc. The
reason you want back links on these sites is the same reason you want to
post to a site like IBOSocial. The bigger the site, the more important it is and backlinks on important sites equal more popularity.
The third tools is Trafficswarm. TrafficSwarm
is a link sharing site where members click on each other links. The
idea is that it is advertising to the other members. However, it is not
targeted so it doesn't convert real well. The real power is increasing
your website hits. To google Website hits equals popular and important.
So to recap, you post to a popular site. You link to your post on
popular web 2.0 sites. Finally, you drive traffic to your post to make
it more popular and important. This results in a first page search
result. Using this method, I went from page 5 to 1 in less than a week,
Give it a shot.
Hope that helps.
Tony
Showing posts with label Search Engine friendliness. Show all posts
Showing posts with label Search Engine friendliness. Show all posts
Friday, September 14, 2012
Tuesday, September 4, 2012
Some tools I am using tight now
Here is a run down on some of the tools I am currently using. I use the tools for a variety of reasons including building backlinks, focused advertising, assessing my web presence, driving traffic to my site or communicating with and building an email list.
Building Backlinks
I have posted about this one before so I will be brief. SocialAdr.com is a great site for building web 2.0 backlinks. Web 2.0 sites are sites like Facebook, Twitter and Digg that google loves because they are big traffic sites. Links from these sites are seen as “better“ then links on less well known sites.
Focused Advertising
Here is another site I have written about before. IBOtoolbox.com and it`s sister site IBOSocial.com is a combination of a Facebook/Myspace blogging site and an internal site for network marketers. IBOSocial.com ranks very well with google and in fact, one of my article is #1 in an exact match phrase search and on page 4 otherwise for a search term I was targeting. In less than a week. IBOtoolbox.com is a great place to advertise to like minded people. It works on a credit system and is free but you can purchase credits at a very reasonable price. As I write this my Banners are getting a 3% click thru rate and text ads 2%. This seems to be regardless of the opportunity, so I believe it is a good indication of what you could get on there. And since these people are already interested in Network marketing, they convert at a higher rate than other sites.
Autoresponder Service
The last one I am going to mention today is an autoresponder service. Currently I am using Trafficwave.net it is a service like Aweber and has all the same perks but as you can see from their pricing page they are much cheaper. Especially in the early days online, every penny counts so why waste money. They also have an advertising service that guarantees views but I have not used it so I can’t speak to its efficiency. You can read about it here.
In my next post on the subject I will talk about a traffic building website which will drive massive amounts of hits to your website and some great wordpress plugins and a few other online tools I use.
Hope this helps.
Tony
Building Backlinks
I have posted about this one before so I will be brief. SocialAdr.com is a great site for building web 2.0 backlinks. Web 2.0 sites are sites like Facebook, Twitter and Digg that google loves because they are big traffic sites. Links from these sites are seen as “better“ then links on less well known sites.
Focused Advertising
Here is another site I have written about before. IBOtoolbox.com and it`s sister site IBOSocial.com is a combination of a Facebook/Myspace blogging site and an internal site for network marketers. IBOSocial.com ranks very well with google and in fact, one of my article is #1 in an exact match phrase search and on page 4 otherwise for a search term I was targeting. In less than a week. IBOtoolbox.com is a great place to advertise to like minded people. It works on a credit system and is free but you can purchase credits at a very reasonable price. As I write this my Banners are getting a 3% click thru rate and text ads 2%. This seems to be regardless of the opportunity, so I believe it is a good indication of what you could get on there. And since these people are already interested in Network marketing, they convert at a higher rate than other sites.
Autoresponder Service
The last one I am going to mention today is an autoresponder service. Currently I am using Trafficwave.net it is a service like Aweber and has all the same perks but as you can see from their pricing page they are much cheaper. Especially in the early days online, every penny counts so why waste money. They also have an advertising service that guarantees views but I have not used it so I can’t speak to its efficiency. You can read about it here.
In my next post on the subject I will talk about a traffic building website which will drive massive amounts of hits to your website and some great wordpress plugins and a few other online tools I use.
Hope this helps.
Tony
Monday, July 30, 2012
If you had $100 to build your business...
One of the things I am super driven to do is learn as much as I
possibly can about everything I get involved in. In fact, I tend to
obsess over things for awhile when I first get into them. In this vein, I
have been researching everything I can get my hands on when it comes to
SEO, Blogging, affliate marketing and building an online business. With
that in mind, I recently asked a bunch of experienced online business
marketers what they would do with 100 dollars to invest in their
company, if they could go back to the beginning with the benefit of
hindsight.
We all "know" that you need to spend money to make money. While in the online world you often substitute time for money they are some ways to save time by spending money. The problem is there are so many things to spend money on and most of them are worth next to nothing. That Ebook worth 397 that you can have for only 49.95? Chances are its crap and I could pump it out in about a day. That software bundle? it is probably free or cheap software, re-branded to make the seller money, not you.
So I decided to ask what should a marketer spend is first hundred dollar investment on. Why pick $100? Well, while some people have money to spend when they enter the world of network marketing, most of us are doing it to supplement our regular income, so I didn't want to high a price tag. I figured $100 dollars wouldn't break the bank for most people but would be high enough to get some real value. So here are the answers most of which came from the warriorforum.com
War room subscription (or subscription to another popular newsletter)
paid ads
buy content for your blog
Buy the rights to an item to use as a Special Offer
Invest in SEO
PPC marketing and
Quality WordPress themes
There were other ideas but the majority of them were along the same lines. With the exception of the newsletter subscription, they fell into two categories. One was driving traffic to your site whether by ads or better Search engine rankings. The the second was increasing the quality of your blog by buying high quality articles (in addition to writing your own) or making your blog more visually attractive.
The great thing for any of you readers out there, is that those two categories are covered in detail here. Hopefully, the stuff you read here will help you spend your money wisely if you ever decide you want to invest some cash into your online business.
Hope that Helps,
Tony
We all "know" that you need to spend money to make money. While in the online world you often substitute time for money they are some ways to save time by spending money. The problem is there are so many things to spend money on and most of them are worth next to nothing. That Ebook worth 397 that you can have for only 49.95? Chances are its crap and I could pump it out in about a day. That software bundle? it is probably free or cheap software, re-branded to make the seller money, not you.
So I decided to ask what should a marketer spend is first hundred dollar investment on. Why pick $100? Well, while some people have money to spend when they enter the world of network marketing, most of us are doing it to supplement our regular income, so I didn't want to high a price tag. I figured $100 dollars wouldn't break the bank for most people but would be high enough to get some real value. So here are the answers most of which came from the warriorforum.com
War room subscription (or subscription to another popular newsletter)
paid ads
buy content for your blog
Buy the rights to an item to use as a Special Offer
Invest in SEO
PPC marketing and
Quality WordPress themes
There were other ideas but the majority of them were along the same lines. With the exception of the newsletter subscription, they fell into two categories. One was driving traffic to your site whether by ads or better Search engine rankings. The the second was increasing the quality of your blog by buying high quality articles (in addition to writing your own) or making your blog more visually attractive.
The great thing for any of you readers out there, is that those two categories are covered in detail here. Hopefully, the stuff you read here will help you spend your money wisely if you ever decide you want to invest some cash into your online business.
Hope that Helps,
Tony
Saturday, July 21, 2012
A Great Web 2.0 SEO tool
During the I
posted about earlier Rob Fore talked about the importance of social
media, or web 2.0, sites in today's search engine optimization
strategies. Rob is a master of SEO. He can get on the front page of
google for just about any search term. So when he mentioned a free tool,
I had to check it out. The website is socialadr.com
and it automatically submits your webpage to over 25 social media
sites, including Facebook, Twitter, Google +1, Stumbleupon, and Linkedin
.
How it works it simple. You set up accounts to all these sites (for $11 Socialadr will do it for you), then you are given other peoples bookmarks in your share queue. You share these bookmarks to earn credits which will result in your bookmark being shared by others. It is important to note this isn't really about advertising, it is about creating web 2.0 backlinks. While people will see your website in your share queue, I wouldn't count on people viewing it from there. Take that as a bonus if it comes. Here is the beauty of the system in the words of the SocialAdr team:
Hope that helps,
Tony
How it works it simple. You set up accounts to all these sites (for $11 Socialadr will do it for you), then you are given other peoples bookmarks in your share queue. You share these bookmarks to earn credits which will result in your bookmark being shared by others. It is important to note this isn't really about advertising, it is about creating web 2.0 backlinks. While people will see your website in your share queue, I wouldn't count on people viewing it from there. Take that as a bonus if it comes. Here is the beauty of the system in the words of the SocialAdr team:
Free traffic is what I really wanted, which means getting my pages indexed and ranked in the search engines. That requires backlinks, backlinks, and more backlinks. I got turned on to social bookmarking sites as a great way to build backlinks to my pages...SocialAdr gives me time to work on the important aspects of my business. Once I've put my pages in, I know I'm going to get hundreds of links pointing back at my site without doing any work at all. I don't even have to wait for it to finish. And since SocialAdr is a web-based tool, it works on any computer, any time. One of the best things about SocialAdr is that the bookmarks I'm getting on the social sites aren't all on my own account. I'm getting links from hundreds of different users on each of the sites.Take a look and give it a shot. Social media and web 2.0 backlinks are super important in today's SEO enviroment. These backlinks are on sites that Google already ranks highly, so they are given more weight then some free classified site, that many of you probably use now. It's free, its simple and it could mean the difference between being on the first page of google, and making some sales, or the 30th page and not even being read.
Hope that helps,
Tony
Thursday, July 19, 2012
Great free tool to help you improve your website
I ran into a website the other day that I just had to share. It includes many free tools that can help you improve how your website ranks on search engines. The website is www.aboutus.org and it is a free site that initially was started to catalogue who maintained websites based on their About Us page. Now it has become a full service Search Engine Optimization website that you can use free of charge.
Start by placing your website address in the search bar. If they do not have data on your site, the system will compile it for you right there. When the report is ready you will see something like this:
As you can see it gives you a quick synopsis of how your home page stacks up. If you click on Home Page Analysis you will see the following image.
Here you can see that my Search Engine Friendliness and Links & Images are good but there is a problem with my Titles and headings. So click on More details under problem and it takes you to this page.
As you can see my Title is good as is my Meta data. When I first did this neither of those passed. So i had to fix them. I have a problem with my H1 heading and it shows how my blog shows up in a search engine. For those of you who don't know what those terms mean you can click Learn More and it will explain it to you. In short Meta Data is HTML code that doesn't show up on a webpage but is used by search engines when it looks for keywords and H1 heading is an important sentence or phrase on a web page that quickly and clearly tells people and search engines what they can expect to find there. I still need to fix that and as soon as I can figure out how to do that in Wordpress, I will. Next if you go back to the main website entry (image 1), you can click Web Presence Report and get something that looks like this:
This gives you a real time look at your presence on the web. As you can see this is for a new site, so there is hardly any web presence. It can show you where to focus to increase your websites visibility online and drive more visitors to your site. In closing, www.aboutus.org is a really cool, free resource you can use to help you as you try to increase your online visibility. It can also help you fix the parts of your sites that are preventing you from getting maximum traffic.
Hope that helps, Tony
As you can see it gives you a quick synopsis of how your home page stacks up. If you click on Home Page Analysis you will see the following image.
Here you can see that my Search Engine Friendliness and Links & Images are good but there is a problem with my Titles and headings. So click on More details under problem and it takes you to this page.
As you can see my Title is good as is my Meta data. When I first did this neither of those passed. So i had to fix them. I have a problem with my H1 heading and it shows how my blog shows up in a search engine. For those of you who don't know what those terms mean you can click Learn More and it will explain it to you. In short Meta Data is HTML code that doesn't show up on a webpage but is used by search engines when it looks for keywords and H1 heading is an important sentence or phrase on a web page that quickly and clearly tells people and search engines what they can expect to find there. I still need to fix that and as soon as I can figure out how to do that in Wordpress, I will. Next if you go back to the main website entry (image 1), you can click Web Presence Report and get something that looks like this:
This gives you a real time look at your presence on the web. As you can see this is for a new site, so there is hardly any web presence. It can show you where to focus to increase your websites visibility online and drive more visitors to your site. In closing, www.aboutus.org is a really cool, free resource you can use to help you as you try to increase your online visibility. It can also help you fix the parts of your sites that are preventing you from getting maximum traffic.
Hope that helps, Tony
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