Choosing Topics for your blog post

In my previous post about writing for blogs, I talk about how blogs are a crucial part of success for network marketing. However, one of the biggest challenges for new network marketers is coming up with good topics to write about. If you browse the blogs of successful network marketers, you will see lots of blog postings about how they have succeeded in various aspects of the business. But when you are new to the business, writing about your success is impossible, unless you lie which sadly a lot of people in this industry do every day. So what can you, as a new network marketer, write about?

Well one option is to do what I am doing, that is take an aspect of the business you do know about (in my case writing or coaching) and write about that. You can use your insights from your success in other areas and apply them to network marketing. This will give you some meaningful posts that can help people in the industry while you build you own positive experiences to share latter on. However, what if you don't have any skills that easily relate to network marketing? What can you write about then?

If you are like most people in this industry, you have failed with many systems in the past. A common number thrown about is that 97 percent of network marketers fail to make even 10 dollars from their businesses. What about looking at those failures as a source of blog articles? Human beings learn by failing, we gain experience by attempting something new and that often leads to failure. Failure is not a negative thing if it leads to success in the long run. So what have your failures taught you about network marketing? Where have you gone wrong and how can you help people from making the same mistakes?

People will read your blog if it gives them some insight in to questions they may have or motivates them in someway. In my experience, the people who never fail are of very little use to me as either motivation or examples to learn from. I want to see how people failed and what they did to overcome it because I know that I will fail many times in life and how I overcome that failure will be what defines me, both in business and in life. So embrace you failures and turn them in to successes by using them as topics for quality blog posts.

Hope that helps,
Tony